THARANI

SUBRAMANIAN

My Creative Space

Let's have a coffee

With 8 years of experience in the industry, I have worked with projects of all sizes.

Since 2018

Dive into a small taste of the comprehensive solutions I provide

Check what I made - this is worth a thousand words about me.

View Project

The

Mems

Dize me to see what I can do for you

Come on, DO iT

Collaborate

Research

Interactions

Ideate

Test

Architecting the Autonomous Economy: Senior UX & AI MX Consultant

Tharani Subramanian

Available for Hire

Cognizant Technology Solutions

Joined as Trainee & Promoted as a TechnicalAnalyst Research and TestingHandled Healthcare projects - Emblem & Wellmark

Signzy Technologies - UX/UI Designer I

Joined as a UX/UI designer I and promoted as UX/UI designer II.
Worked on B2B projects (onboarding applications) and Other Banking projects from AXIS, HDFC, ICICI, IndusInd etc.,

Inkoniq - UX Designer III

Designed multiple flows of web and mobile app for HDFC home loans, User Research and Analysis for cult sport wears (Cultfit). Research and design for Bharat BillPayment Services (BBPS), Flipkart pay later, FK axisbank credit card referral programs from Flipkart.

Inkoniq (A CX100 Company) - Senior UX Designer I

Continued as UX designer III and promoted as >> Senior UX designer I
Senior UX Designer
1. Projects Handled - Amazon Seller University, Cultfit, D-School Research - Dove in-depth market research to find the gap between the design education & career

Master of Design(UX)

Graduated - Master of UX Design
With a passion for unraveling the mysteries of user experience, I like to explore the art of UX design with curiosity and confidence.

CX100 Company - Senior Product Designer III

Continued as Senior UX designer I and promoted as >> Senior Product designer III
Senior Product Designer III
Amazon - Working with Digital Enterprise Payment services

Thoughtworks - Experience Designer Senior Consultant

I lead User-centered Design initiatives for complex enterprise systems, collaborating closely with cross-functional teams.
Senior Design Experience Consultant - Present
Mercedes Benz - Handled OTR projects, Improving dealership, sales, and operational experiences through strategic UX design.

I am not just a designer; I am a storyteller, weaving narratives through my designs that engage, educate, and leave a lasting impression

My Service

German luxury automotive brand with innovation, high-performance vehicles

Take your social accounts to the next level with an intuitive advertising campaign targeting those that want to see your brand most.

Offers resources to help sellers get started and sharpen their skills

Let us design your next website with an original custom design and full functionality across all devices.

Leading Indian eCommerce website and app

Worked on Bharat bill payment services, FK referral bonus, Auto emailers and Pay later

The most comprehensive repository of at-home workout ses.

Have done an interesting research with users to understand their expections towards cultgear and cult gym

Shop & Pay App brings to you a wide selection of products

Working with Amazon Digital Enterprise Payment Services

Global technology Consultancy that drives digital innovation

Let us design your next website with an original custom design and full functionality across all devices.

No-code Online Identity Verification Service

Track and manage the data behind every move that singzy make. No matter what business you are in you should be able to track and see how your efforts are benefitting you.

Design-led organization focused on delivering unique experiences

Take your social accounts to the next level with an intuitive advertising campaign targeting those that want to see your brand most.

I strive to create more than just visuals; I aim to craft transformative experiences that leave a lasting impression

Questions

001

How does your approach to AI Machine Experience (MX) differ from traditional UX?

Traditional UX focuses on the "Glass" the visual interface a human touches. My practice focuses on the "Plumbing" the underlying logic that allows a system to function autonomously. In an AI-native ecosystem, the "User" is often a machine or an agent. I design for Legibility first, Beauty second. This means architecting a Semantic Shadow (structured data and metadata) that ensures AI agents can "read" and execute tasks with 100% precision before the human even sees a screen.

002

What industries or types of projects have you worked on as a Senior UX designer?

As a senior UX designer, I have worked across various industries, including e-commerce, banking, healthcare, finance, education, fitness, and technology. My experience spans web and mobile applications, software products, and digital platforms, catering to diverse user needs and business requirements.

003

How do you stay updated on the latest trends and best practices in UX design?

Staying updated on industry trends and best practices is essential in UX design. I regularly attend conferences, workshops, and webinars, and actively participate in design communities and forums. Additionally, I read industry publications and follow thought leaders to stay informed about emerging technologies and design methodologies.